BizBot - There's No Successful App Without Solid UX
Project Summary
Order Group partnered with Didrik Martens to improve the platform of BizBot, an Oslo-based startup that automates business administration tasks. The goal was to improve the user experience and interface design to support effective management through digital tools.
Challenges
The main challenge was to thoroughly understand how business is done in Norway, including local legal and cultural nuances. This understanding was essential for building a platform that was both intuitive and compliant with local regulations.
Solutions
To meet these challenges, Order Group took part in numerous product workshops and hackathons in Warsaw, Oslo and Istanbul. These sessions gave the team a detailed understanding of the necessary business processes and made it easier to build this knowledge into the platform design.
Details
Order Group's responsibilities included designing the UX and UI of the platform, establishing the brand identity and developing the website and marketing materials. During the project, the team designed 400 screens, 21 landing pages and more than 50 graphic elements that improved user interaction and kept the platform visually consistent.
Insights
The project showed how much it helps to immerse ourselves in the client's business environment. Face-to-face hackathons and workshops were decisive in adapting our design to the real needs and activities of Norwegian companies.
Results
The redesigned BizBot platform received positive feedback from both users and investors. The platform raised 6.4 million Norwegian kroner and obtained a place in the Copenhagen FinTech accelerator.
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