- The Brief / Challenges
- Our Solution
- Results
THE BRIEF / CHALLENGES
Monetor is a financial (FX/trading) startup that aims to educate clients about the impact of FX risk on their business and to be a guide for all decision-makers in all areas of financial risk.
Fintech application that gives you a high level of control
The idea for the product was born over a decade ago in the financial capital of the world - the City of London. Kevin Graeter worked for large corporations with vast resources and was dedicated to controlling currency risk in the global market. While helping clients navigate global currency markets for many years, the Monetor team noticed a pattern. When it comes to currency invoices, clients face one problem. When is the right time to make a decision? When a contract is signed, many factors can affect the global foreign exchange market, and the final payment is made, resulting in hundreds of billions of dollars at risk each year from currency fluctuations.
Large corporations are aware of currency risk and surround themselves with the support of banks, treasury departments, and expensive treasury management software to manage their currency risk.
The goal was to create a product that would give all companies the same level of insight and control. It is essential because 85% of the companies they encountered do not have a treasury department, software, or a currency plan. And even if they do, many have difficulty executing it consistently. It creates a competitive disadvantage for most multinational companies in most countries. But with the Monetor application, we can avoid this definite disadvantage.