Generally speaking, the energy industry is a traditional sector governed by local, national, and international regulations. The industry is developing relatively slowly because it values stability and security above innovation, which is entirely understandable considering the potential safety threats.
At the same time, the world is rushing forward, and the average energy customer’s profile differs from 20 years ago. The energy recipient is used to the standard of service known from industries such as social platforms, online shopping, or even mobile banking. The user wants to settle the energy matter remotely, quickly, in one place, on an intuitive panel.
Let’s add to this that consumers' energy awareness is growing too. For example, local energy intermediaries have been developing for years in Norway, France, and the UK, encouraging conscious energy use. To stay relevant in the market and fight energy corporates, they offer modern platforms and apps that, for example, calculate when it’s most affordable to use energy.
Energy services, like any other, are personalizing and digitizing because modern users want the personal touch and a digital solution.
